Scripps Howard New Media Workshop 2001
March 9-12, 2001

This page:
http://www.sree.net/teaching/scrippshoward
Columbia page:
http://www.jrn.columbia.edu/programs/scripps-howard/

Sree.net > Teaching > Scripps Howard


updated March 16, 2001

2001 Workshop

Thanks to the generous support of the Scripps Howard Foundation, the Columbia Graduate School of Journalism is able to offer mid-career journalists introductory training in new media.

Who: Reporters, editors, managers in print and broadcast who want to acquire new media skills. We selected 20 journalists from more than 100 applicants in small- and medium-sized outlets to participate in this workshop. The students came from 13 states across the country and one student came all the way from Lusaka, Zambia.

What & Why: New media skills have gone from being something only "Web people" had to have, to something that every journalist needs. "Convergence" is no longer a vague notion -- it has arrived in leading newsrooms. Over the course of 3.5 days, Columbia faculty led a series of hands-on sessions and group discussions to master technique and theory in a fast-changing business. Attendees acquired such skills as writing for the Web, using Photoshop and Web production software, using digital cameras and learning to think across platforms. Each student made his or her own home page (click on the names to the right).


Agenda
Columbia Graduate School of Journalism
The World Room, 3rd floor
116th and Broadway, New York, New York 10027

FRIDAY, MARCH 9

5-6 pm: World Room
Registration and Reception
Collect name tags and welcome packages

6-9 pm: World Room
Dinner
Greetings and
Workshop Overview
Led by Prof. Sreenath Sreenivasan
http://www.sree.net
Adjuct prof. Brian Kennedy
http://home.earthlink.net/~brianakennedy/
Program assistant Stephanie Gray
We will lay out the agenda and have introductions. Each participant will be asked to tell us about his or her favorite story (worked on as a reporter, editor, producer or teacher).

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SATURDAY, MARCH 10

8:30 am: World Room
Continental Breakfast

9 - 11:15 am: Room 607b
Lecture and Discussion: "The New Media Landscape"

This session will cover where the industry started in new media and where it is heading. Participants will hear about the charms and challenges of cross-media storytelling.
Powerpoint presentation: http://www.nyc24.com/planning/landscape/landscape.htm

11:15-11:30 Group photo

11:30 am - 1 pm: Room 607c (PC lab)
Introduction to Photoshop
The basics of Photoshop, the industry-standard software program for photo editing and graphics production. Learning the program is essential to learning to think visually and producing quality Web work.
Photoshop help: http://www.sree.net/teaching/photoshop.html

1 - 3 pm: World Room
Working lunch
Presentation: "Smarter Surfing for Journalists"
Better use of your Web time, reporting and research on deadline.
This session is adapted from a session that has been taught to more than 2,000 journalists around the U.S. and in other countries. It is designed to make finding useful information online easier and more efficient.
Description: http://www.sree.net/web
Links: http://www.sree.net/tips/web.html

Lunch 3 - 4 pm: Room 607c
Discussion: Photojournalism ethics
http://www.sree.net/teaching/photoethics.html
Photoshop continues

4 - 5 pm: Room 607c
Writing outline for "About Pages"
Fill in evaluation forms

Evening: On your own
We will have various suggestions for restaurants in the neighborhood and around town. We encourage the students to go in groups as the bonding experience is as importance as the learning experience.

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SUNDAY, MARCH 11

9-9:30 am: World Room
Breakfast

9:30 am - noon: Room 607c
Introduction to Dreamweaver
The basics of Dreamweaver, a Web production software package.
Dreamweaver help:
http://www.sree.net/teaching/dreamweaver.html

Noon-2 pm: World Room
Working lunch
Talk: "New Media: Where We Come From, Where We're Headed"
By Hoag Levins
editor, Adage.com; founding editor, APBNews.com; founding editor, Mediainfo.com (E&P online)
In 30+ years in journalism, Levins has been a newspaper reporter and editor, a photographer and, more recently, one of the most influential shapers of new media. He will discuss the evolution of Net journalism and his views on the future of journalism.
http://www.levins.com

2-5:30 pm: 607c
Dreamweaver continued
Creation of personal "About pages"
Introduction to digital cameras
http://www.sree.net/tips/cameras.html

Fill in evaluation forms

Evening: On your own

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MONDAY, MARCH 12

8 - 9 am: World Room
Breakfast

9 am - noon: Room 607b
Writing for the Web
Editing and ethics for cross-media storytelling
We will learn how to write for the Web and how to handle newsroom ethics in using the Web as a presentation force in real time.
http://home.earthlink.net/~brianakennedy/writingtips.html

Noon - 1:30 pm: World Room
Working Lunch "Wrecking Ball"
A hard-edged examination of news Web sites and the winners of the Online Journalism Awards
http://www.onlinejournalismawards.org

1:30 - 3:30 pm: 607b
About pages, continued

Checklist
: Essay, photo, bullets, links, drop caps, dingbat
http://www.jrn.columbia.edu/programs/scripps-howard/

3:30 - 5 pm: World Room
Wrap Up, evaluations, presentation of certificates

-fin-

2001 Participants
(see student-created sites)

Fellows:
Sheila Ali-Oston
Robert J. Byers
Timothy J. Crosby
Christopher Echegaray
Douglas A. Grindle
Sherri L. Jackson
Varghese Joseph
Alison Kosik
Prashanth Lakhihal
David Luckin
Vincent E. Luecke
Abbe R. Maine
Nisa Islam Muhammad
Indrani Rampersad
Ruth Bayard Smith
Laura Sparks
Frances Y. Spencer
Kathy Sterling

Observers:
Patty Cottingham, executive director, Scripps Howard Foundation
Michael Phillips, director of editorial development, E.W. Scripps Co.

Faculty:
Sreenath Sreenivasan, associate professor, Columbia Graduate School of Journalism
Brian A. Kennedy, adjunct professor, Columbia Graduate School of Journalism

Program Staff:
Arlene Morgan, director of executive education, Columbia Graduate School of Journalism
Stephanie Gray, program assistant

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On-site Notes...

NAME TAGS: Please wear your name tag prominently whenever you are in the building

ATTIRE: Casual throughout. The labs can get cold, so you may want to have a light sweater handy.

WEATHER FORECAST:
http://www.weather.com/weather/local/10027

COMPUTER ACCESS: We will be in a PC lab throughout the weekend, so you will be able to check your e-mail and such. If you are a "Macintosh person," please see if you can familiarize yourself with a PC, any PC, before you arrive -- if you cannot, don't worry.

PHONE ACCESS: There will be plenty of phones for local calls; if you wish to make long-distance calls, please bring a phone card with you.

Official New York visitor's site:
http://www.nycvisit.com/

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FACULTY PERSONAL SITES
(please read through these)

* Sreenath Sreenivasan
http://www.sree.net

* Brian Kennedy http://home.earthlink.net/~brianakennedy/

* Hoag Levins
http://www.levins.com

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ADVANCE WORK:
Please glance through the following sites...

* Online Journalism Awards http://www.onlinejournalismawards.org

* NYC24.com
http://www.nyc24.com

* Feedroom
http://www.feedroom.com

* The New Yorker
http://www.newyorker.com

* Jim Romenesko's Media News http://www.poynter.org/medianews

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Photo by John Smock

Fellows:
Sheila Ali-Oston
Robert J. Byers
Timothy J. Crosby
Christopher Echegaray
Douglas A. Grindle
Sherri L. Jackson
Varghese Joseph
Alison Kosik
Prashanth Lakhihal
David Luckin
Vincent E. Luecke
Abbe R. Maine
Nisa Islam Muhammad
Indrani Rampersad
Ruth Bayard Smith
Laura Sparks
Frances Y. Spencer
Kathy Sterling